I worked on a proposal for a new visual direction for the Sidaction Association's website. My goal was to create a modern and digital-friendly look which matches with Sidaction's values and messaging.
I chose a strong and impactful typography to convey the association's militant message and urge users to take action. The use of black and red color blocks enhances the impact and highlights the different contents. I chose to use big powerful visuals in order to promoting a human-focused approach.
Today I'm still working on the redesign of the website but we took a different art direction.